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Alberto Guerrero

Chief of Strategic Partnerships, Vanguard
Spain ESTAAD - Sport & Entertainment
A pioneer of European esports since 2001, Alberto organized major international qualifiers, serving as strategic partner for the CPL and the World Cyber Games. He launched Riot Games' Iberia in 2018 and led Riot Games Esports in EMEA for six years. Beyond his operational leadership, Alberto has served as Co-Chairman of the Esports Group at Video Games Europe, representing the industry's interests in policy discussions and regulatory frameworks at the European level. Passionate about grassroots development and federative structures, he consults global organizations on regulation, governance, and industry growth, building bridges between federations, publishers, and the wider esports community.