A NEW ERA OF
SPORTS & ENTERTAINMENT
Unlock Business Opportunities in
Saudi Arabia's Ambitious Sports
& Entertainment Market
Saudi Arabia is rapidly becoming a global hub for sports and entertainment, hosting the world's greatest events, such as the 2027 Asian Games , Expo 2030, and FIFA World Cup 2034.
Born from the momentum of Cityscape Global, the world’s largest real estate show, ESTAAD is Saudi Arabia’s first dedicated platform uniting the full ecosystem behind stadiums and mega events.
TOP 2024 MOMENTS
Didier Drogba and Anthony Joshua OBE thrilled fans with photos, Q&A sessions, and once-in-a-lifetime memories. What’s next? Stay tuned.
30+ hours of content featuring 90+ speakers, from the Ministry of Sport to FIFA and the Saudi Olympic and Paralympic Committee.
Star athletes, giga project leaders and the architects of tomorrow’s stadiums shared a vision for transforming sports into unforgettable experiences.
2025 FEATURED SPEAKERS
2025 AGENDA: WHERE GAME MEETS LEGACY
COMPANIES EXHIBITING AT ESTAAD
WHO SHOULD ATTEND
TESTIMONIALS FROM INDUSTRY LEADERS
“Very well curated content. I participated in quite a few events but found this particular event the most enjoyable, due to relevant topics and fantastic speakers”.
"It was an incredibly enjoyable event and a true privilege to attend. Visiting Saudi Arabia for the first time, I came with curiosity, and I was thoroughly impressed. The event's production quality, atmosphere, and overall experience were truly outstanding."
“The experience was great from start to finish, with outstanding and informative program”.
"I am very happy to be here to contribute because I think we are experiencing history, and it is very important to be part of it."
“You don't always have to be the world's best; you just have to find something that you enjoy doing. As long as you do that, you're going to do your best.”
2024 PARTNERS
Sponsors & Partners List
POWERED BY
SPORTS PARTNERS
Foundation PARTNERS
DESTINATION PARTNER
DIGITAL ENABLER
STRATEGIC PARTNER
GIVEAWAY PARTNER
Host City Sponsor
